Social Media Manager at VisitorsCoverage Inc.
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Social Media Manager – Job Description
We are seeking a full-time Social Media Manager to join our Marketing team. The ideal candidate will have a strong understanding of social media marketing strategies, platform trends, and audience engagement. We’re looking for someone who can confidently lead and execute our entire social media strategy.
To succeed in this role, you should have experience posting as the face of a brand or personal brand across platforms such as Instagram, LinkedIn, TikTok, YouTube, and others.
If you’re someone who enjoys staying ahead of social media trends and excels at engaging with audiences and influencers across TikTok, Instagram, Facebook, Pinterest, YouTube, and Twitter, we’d love to hear from you!
Remote candidates accepted, however they must be located in a place that has 4-6 hours of overlap with the PST time zone. Must be legally authorized to work in the U.S. No visa sponsorship will be offered.
Requirements
Required Skills:
- Must have actively posted as the face of a brand or personal brand on social media (e.g., Instagram, LinkedIn, TikTok, YouTube, etc.).
- Strong understanding of Social Media Marketing Analytics and KPIs
- Excellent communication and organizational skills
- Goal Setting Mentality
- Proactive Mindset
Preferred Qualities:
- Positive, can-do attitude
- Detailed oriented
- Growth Mindset
- Independent
- Creative
- Organized
- Innovative
- Problem solver
- Curious
- Passionate
- Proactive
- Strategic and Ideation Mindset
- Communicator
- Critical Thinker
Key Responsibilities:
- Develop and execute social media strategy across multiple platforms to increase brand awareness, engagement, and customer loyalty.
- Create, curate, and publish compelling content (text, image, and video) that aligns with brand voice and goals.
- Monitor and respond to social media conversations, feedback, and inquiries in a timely and professional manner.
- Analyze social media metrics and insights to measure performance, identify trends, and make data-driven decisions.
- Collaborate with cross-functional teams (marketing, sales, customer service, etc.) to integrate social media into broader campaigns and initiatives.
- Stay up-to-date with industry trends, emerging platforms, and best practices to continuously improve social media strategy and tactics.
- Manage social media advertising campaigns, including budget allocation, targeting, and optimization.
- Build and maintain relationships with social media influencers and partners to amplify brand messaging and reach new audiences.
- Identify and manage potential social media risks and crises, including developing and implementing response plans.
- Train and educate internal teams on social media best practices and guidelines, and ensure compliance with relevant laws and regulations.
Required Qualifications:
- Bachelor’s degree in Marketing, Communications, Advertising, or related field.
- 5+ years Social Media experience, specifically TikTok, Facebook/Instagram, LinkedIn, Pinterest, and X.
- Knowledge and Experience with the latest Social Media marketing trends and practices.
- Excellent interpersonal skills to manage effectively within a remote, multi-functional team.
Benefits
- 100% company paid individual medical, dental, & vision insurance coverage
- Pet insurance
- Paid parental leave
- 401(k) retirement plan
- Paid time off for annual charity or volunteer work
- Generous paid time off
- Fitness/Wellness gym stipend
- Great work-life balance
The salary range for this position is $70,000/year – $90,000/year and is dependent on location and experience.
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